START Conference Manager    

ASIST 2012 Annual Meeting 
Baltimore, MD, October 26-30, 2012 

Arabic Web Interface Design through the Eyes of Hofstede
Nouf Khashman

Monday, 6:30pm


This study examines selected design characteristics of government Web interfaces from ten Arab countries using Hofstede's cultural dimensions. Organizational and graphical elements from 100 ministry websites from Jordan, Syria, Yemen, Sudan, Morocco, Tunisia, Algeria, Bahrain, Qatar, and Oman were examined using content analysis method. The results suggest that Hofstede's model of culture does not fully reflect the design characteristics of these interfaces.